Privacy Statement Back2Front

Back2Front (''we''), established in Belgium, is responsible for the processing of personal data as set out in this Privacy Statement.

Back2Front considers careful processing of personal data of the utmost importance. Personal data is carefully processed and secured. In processing, we adhere to the requirements of the General Data Protection Regulation (GDPR). . This Privacy Statement explains how we collect and use your data, in accordance with the GDPR.

In this Privacy Statement, we explain what personal data we collect and use, and for what purpose. We recommend that you read this Privacy Statement carefully. This Privacy Statement relates to our website, https://www.back2front.be/nl, related websites and services.

This Privacy Statement was last updated on: 5 March 2021

Use of personal data

If you use websites and related services offered by Back2Front, you may share personal information with us. We collect and use personal information that you, or your company, share directly with us. We will not use the personal information for any purpose other than that described in this statement, unless you have given us your prior consent.

Types of data collected

When you use our Services, we may collect the following data:

• Name and surname
• Address details
• Telephone number
• E-mail address
• IP address
• Other personal data that you actively provide, e.g. by creating a profile on this website, in correspondence and by telephone
• Data about your activities on our website
• Data on your surfing behaviour across different websites (e.g. because this company has websites in different languages)
• Internet browser and device type
• Via our booking engine: your credit card details 

Grounds for processing

We generally process your personal data for the following purposes:

• Processing your payment
• Sending our newsletter and/or advertising brochure
• To be able to call you or send you an e-mail if this is necessary for us to be able to carry out our services
• To inform you about changes to our services and products
• Back2Front analyses your behaviour on the website in order to improve the website and to tailor the range of products and services to your preferences.
• Back2Front also processes personal data if we are legally obliged to do so, such as data that we need for our tax return. 

We collect your personal data on the basis of legitimate interests or your consent, which you can withdraw at any time.

Retention of personal data

We will retain your personal data for as long as necessary to fulfil the purposes of this Privacy Statement. In general, we keep personal data of our website visitors according to the guidelines.

Your rights

You have the right to access the information we process. If you wish, you can contact us directly. We will ensure that we provide you with a copy of the data we process about you. We may need to verify your identity in order to comply with your request. If you believe that any information we are processing about you is incorrect, you may contact us to update your information. You also have the right to object to the data processing. If you want us to delete your information, you can inform us at any time. You may contact us at any time with regard to these requests. We will always respond in a timely manner, in accordance with the GDPR. If you are not satisfied with the response you receive, you can submit your complaint to the relevant regulator.

Sharing with others

We will not share your information with others without your consent, unless this is necessary for the execution of the agreement that you, or your organisation, have concluded with us, or unless it is a legal obligation.

Transfer of personal data

In order to carry out the purposes described in this Privacy Statement, we may transfer your data outside the EEA. When we do so, we will take appropriate steps to ensure that personal data is properly protected. For transfers to the United States, we will ensure that any such US party is Privacy Shield compliant. For other transfers, we may transfer your data to a country recognised by the European Commission as providing an adequate level of protection in relation to Personal Data.

Analytics

Data you provide may be stored for the purpose of statistical analysis, including through Google Analytics and Piwik. These statistics are used to optimise the Services. This enables us to see how our visitors use the website and to improve the website on that basis. Where possible, we will pseudonymise this data.

Please note: To be able to claim this, you must anonymise your Google Analytics. Use this manual

Cookies

We want to be able to offer you relevant and personalised information in a user-friendly manner. To this end, we use different types of cookies on our websites. For example, we place cookies that are necessary for the site to function. These include the ability to respond, the operation of spam filters, video playback and caching to make the website faster. We also use analytical cookies that do not infringe on your privacy.

In general, cookies are stored for the duration of the (browser) session. In addition, your IP address may be stored in the log files of our web server if you use our Services. This is necessary to properly administer and secure our Services. We do not use your IP address to track or record your online behaviour. We are usually unable to link your IP address to your name, address or other identifying information, unless you provide us with such information and continue to use the same IP address.

You can opt out of cookies by configuring your Internet browser so that it no longer saves cookies. In addition, you can delete all information previously stored using your browser settings.

Security

We ensure that your personal data is protected against loss or unlawful processing. Among other things, we have taken the following technical and organisational measures:

• Logical access control, use of passwords and possibly a second factor;
• Encryption of data;
• Pseudonymisation of data;
• Using Virtual Private Servers (VPN) accessible with the SSH key;
• Transfers only over SSL;
• Purpose-bound access restrictions;
• Verification of recognised authorisations.

Websites and Third Party Services

This Privacy Statement does not apply to other services or plug-ins, or to third-party websites that are visited via links. We cannot guarantee that these third parties will handle your personal data safely and securely. We advise you to read the privacy statements of these parties.